At Coachella, there’s always a look.

Not the obvious one—the real one. The one that sets the tone before it becomes a trend.

This year at Camp Poosh, Kourtney Kardashian Barker’s elevated desert experience, that look started with skin. Effortless, even, and impossibly radiant—the kind of glow that doesn’t ask for attention, but gets it anyway.

And behind it? Loving Tan.

Meet The Campers

At the centre of the Camp Poosh glow was celebrity spray tan artist Guy Cory, renowned for creating flawless, stage-worthy, and red carpet–ready skin using Loving Tan for names like Sydney Sweeney, Brittany Snow, and Zara Larsson.

For Coachella, he brought that same level of expertise to Camp Poosh—crafting a seamless, elevated glow across the weekend’s most-watched faces.

Spotted throughout the weekend, Kennedy Eurich, Miranda Morris, Salomé Andrea, and Kellee Moran wore Loving Tan, each personally sprayed by Guy Cory for a finish that felt effortless, refined, and perfectly attuned to the desert light.

Festival-Approved Glow

As seen in Poosh:

“A tan that smooths imperfections, and says ‘I’ve been on vacation’—without all the sun damage.”

The 10 Minute Express Self-Tanning Mask was the go-to all weekend—and for good reason.

Designed for real life (and must-be festivals), it delivers a natural, streak-free finish with customisable depth in as little as 10 minutes. The result is long-lasting colour that holds through heat, sweat, and late nights—remaining flawless from first light to final set.

Apply. Rinse. Coachella.