The Journal
Exclusive tanning tips + tricks straight from the tanning experts.
The Everything Shower | Your Tanning Prep Guide
More than a trend, it’s a complete skin reset. And when it comes to self-tanning, it’s the difference between an average result and a flawless, even glow.
Expert Tips for Self-Tanning Hands + Feet
Nothing ruins a flawless, bronzed glow faster than patchy hands or uneven feet. Don’t worry — we’ve all been there. Over the years, our tanning experts have perfected a foolproof routine to help you achieve seamless, natural-looking results on even the trickiest areas.
10 MIN Taxi | Spotted at New York Fashion Week
We stopped 12 NYC locals to talk fashion week survival tips, beauty shortcuts, and one simple question: what’s the one beauty step you wish worked faster?
The Science Behind Self-Tan
Self-tan might seem like magic, but in truth, it’s science. At Loving Tan, we combine premium active ingredients with years of expertise to create products that deliver your most natural-looking tan, every time. Here’s what really happens when you tan.